Shinjuku “Neo” Izakaya 2024! Enjoy Cyberpunk Ambiance and Delicious Japanese Dishes

Shinjuku is Tokyo's busiest district. Department stores and entertainment areas spread out in front of the station, while the western side features a business district lined with skyscrapers. JR Shinjuku Station boasts the world's highest daily passenger traffic of over 3.5 million people, making Shinjuku one of Japan's representative big cities. This bustling area is home to numerous dining establishments, including izakayas and cafes.

In Tokyo, a new style of establishment called "Neo Izakaya" is gaining popularity, combining retro atmosphere with stylish modern elements. Shinjuku features many such neo izakayas. In this article, we'll introduce Shinjuku's neo izakayas where you can enjoy a retro cyberpunk, futuristic atmosphere.

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What is Neo Izakaya: A New Dining Experience Blending "Retro" and "Modern"

A "neo izakaya" is a new type of Japanese pub that fuses "retro" and "modern" atmospheres. The world view combining the nostalgic drinking district atmosphere from the post-war economic bubble era with stylish modern elements has gained support from young people and established itself as a new cultural phenomenon.

Each neo izakaya has its own concept, ranging from "wa-modern" (modern Japanese style) to futuristic cyberpunk aesthetics. One reason for their popularity is the opportunity to experience a unique atmosphere that feels like stepping into a theme park, far removed from everyday life. Come enjoy this special experience that only a neo izakaya can offer!

The "Neo" in Neo Izakaya Means "New"

The term "neo" in neo izakaya means "new." Each establishment has its own established concept, characterized by photogenic spaces, cuisine, and tableware.

While traditional izakayas were places to enjoy food and drinks with friends, one of the main purposes of visiting a neo izakaya is taking photos. These establishments feature dedicated photo spots, and many visitors focus more on photography than dining.

Recently, young Japanese people have been drinking less alcohol, showing a trend away from drinking culture. Neo izakayas, which emphasize photography over drinking, can be seen as representing modern Japanese culture.

The Retro Feel of Neo Izakayas Reflects Traditional Public House Character

The retro aspect of neo izakayas can be interpreted as maintaining the essence of traditional public houses. They maintain affordable menus and a comforting, down-to-earth atmosphere similar to old-style public houses.

While traditional public houses typically featured beer brand logos on their mugs, neo izakayas display photogenic shop logos and illustrations on theirs. These unique designs that tickle your heart are popular among young people who enjoy taking photos of the mugs and sharing them on social media.

This extension of social interaction from the physical space to cyberspace represents a new form of communication unique to the neo izakaya era.

Instagrammable Neo Izakaya Districts in Shinjuku: Two Must-Visit Areas

Ryunomiyako Food District (Shinjuku East Exit Alley)

Opened in 2022, the Ryunomiyako Food District, also known as Shinjuku East Exit Alley, is Shinjuku's largest neo izakaya food hall boasting 1,000 seats. Upon entering through the dragon-guarded entrance, visitors are transported into an Asian night market world complete with Shinto shrine gates, traditional Japanese lanterns, and vibrant neon lights.

While preserving the atmosphere of traditional Asian drinking districts, this chaotic space illuminated by colorful neon lights makes you feel like you've stepped into a cyberpunk SF world. On weekends, live DJ performances transform it into a complete entertainment space where music, ambiance, and food converge.

The food menu is diverse, ranging from authentic meat dishes to sushi and Southeast Asian cuisine, allowing you to savor dishes from Japan and various Asian regions. Immerse yourself in this deep Asian experience!

<Basic Information>
- Address: 3-36-12 Shinjuku, Shinjuku-ku, Tokyo
- Hours: Varies by establishment
- Closed: Never
- Phone: Varies by establishment
- Official Website: https://ryunomiyako.com/
- Instagram: https://www.instagram.com/shinjyuku_ryunomiyako/

Hinomoto

Hinomoto is a restaurant where you can taste local foods from across Japan. The distinctive red lanterns hanging from the ceiling create a space that feels like a fusion between a retro neo izakaya and a Shinto shrine, embodying the essence of Japan.

The food selection is extensive, offering unique regional dishes from Hokkaido in the north to Okinawa in the south, representing all 47 prefectures of Japan.

It's interesting to compare regional variations of familiar dishes like yakitori and karaage, as each area has its own unique seasoning and cooking methods. Come experience the charm of Japanese local cuisine!

<Basic Information>
- Address: 3-36-12 Shinjuku, Shinjuku-ku, Tokyo 1F
- Hours: 24 hours
- Closed: Never
- Phone: 03-6380-0556
- Official Website: https://ryunomiyako.com/

Ate Sushi

Ate Sushi offers fresh seafood and sushi in a unique neo izakaya setting. "Ate" refers to drinking snacks, making it perfect for those seeking excellent seafood to accompany their drinks.

The interior features pop-art style pine trees and sushi designs inspired by Kabuki themes, providing perfect backdrops for cute photos.

They pride themselves on directly sourced seafood for maximum freshness. My recommended dish is the "Seafood Bukkake Sushi," generously topped with tuna, salmon, and ikura. The overflowing toppings are sure to excite! Perfect for sharing with friends in a lively atmosphere!

<Basic Information>
- Address: 3-36-12 Shinjuku, Shinjuku-ku, Tokyo B1F
- Hours: 17:00-5:00 next day
- Closed: Never
- Phone: 03-5919-5688
- Official Website: https://ryunomiyako.com

Shinjuku Kabuki Hall

Shinjuku Kabuki Hall is a food hall located on the second floor of Kabuki Tower, the new symbol of Kabukicho. While maintaining the atmosphere of a traditional izakaya with paper lanterns and retro signage, its futuristic ambiance created by flashy neon lights and illuminations gives visitors a glimpse into the near future. Every corner is photogenic, making it particularly popular among young people.

The concept of Kabuki Hall is also centered around "matsuri" (Japanese festival). Live performances by artists take place daily on the central stage. Different genres of performers, including DJs, idols, and enka singers, are featured each day. Check their Instagram for the schedule if you're interested.

<Basic Information>
- Address: 2F, 1-29-1 Kabukicho, Shinjuku-ku, Tokyo
- Business Hours: Varies by store
- Closed: Never
- Phone: Varies by store
- Official Website: https://kabukihall.com/
- Instagram: https://www.instagram.com/shinjyuku_kabukiyokocho/

Enjoy Regional Japanese Cuisine at Shinjuku Kabuki Hall

At Shinjuku Kabuki Hall, you can enjoy local foods from all 47 prefectures of Japan. The neo izakaya space is divided into regional areas, with each shop featuring unique interior design that lets you experience local atmospheres.

The menu is authentic, offering deep local specialties you can't find elsewhere, such as Nagoya's spicy "Taiwan Ramen" and Okinawa's "Taco Rice," which combines tacos with Japanese rice. These dishes are known as B-grade gourmet in Japan and reflect each region's cultural character. Enjoy a culinary journey through Japan through these dishes.

"NEO Shinjuku Atsushi" - A Popular Spot Known for Its Cyberpunk Atmosphere and Unique Events

For those interested in experiencing a cyberpunk atmosphere, "NEO Shinjuku Atsushi" is highly recommended. This establishment has a strong narrative concept: "a world where humanity has perished except in NEO Shinjuku."

The interior, highlighted by red lighting, feels like a secret base in an underground passage. The exposed concrete and visible piping suggest a reconstructed space, evoking images of survivors trying to persist amid despair.

In this devastated world, meat and fish don't exist. Only vegetables and grains are available as ingredients. Their signature cheeseburger and all other dishes are made from meat alternatives like soybeans. While cheese and egg substitutes are plant-based, they surpass the originals in taste and volume. From another perspective, it's also a restaurant where you can discover the appeal of vegan cuisine.

Don't miss this unique world experience only available at NEO Shinjuku Atsushi.

<Basic Information>
- Address: 4F, 3-3-7 Shinjuku, Shinjuku-ku, Tokyo
- Business Hours: Mon-Wed 18:00-23:00 / Thu-Fri 18:00-5:00 next day / Sat-Sun 12:00-16:00, 18:00-5:00 next day
- Closed: Never
- Phone: 03-6457-8532
- Official Website: http://neoshinjukuatsushi.com/

5 Neo Izakaya in Shinjuku Known for Their Exceptional Food and Drinks

Sakaba Tsumugido Shinjuku

Sakaba Tsumugido Shinjuku is a modern-style neo izakaya where you can enjoy drinks in a "modern Japanese" setting. The space beautifully combines the warmth of traditional Japanese wooden architecture with contemporary modern elements, creating a stylish atmosphere.

Unlike other cyberpunk-themed neo izakaya in Shinjuku, Tsumugido is an elevated version of a traditional public house brought into the modern age. The venue offers various seating options, from private rooms to terrace and counter seats. At the counter, you can enjoy your meal while watching the chefs prepare dishes with theatrical flair.

The menu features reasonably priced dishes spanning Japanese, Western, and Chinese cuisines. Their famous "Drinking Gyoza" (Nomeru Gyoza), which releases juicy flavors in your mouth, is a must-try dish with many fans.

<Basic Information>
- Address: 7-18-18 Nishi-Shinjuku, Shinjuku-ku, Tokyo
- Hours: Mon-Fri & Days before holidays 17:00-23:00 / Sat, Sun & Holidays 16:00-23:00
- Closed: Never
- Phone: 03-5937-3937
- Official Website: https://ggjs503.gorp.jp/
- Instagram: https://www.instagram.com/tsumugido_shinjuku/

Robata and Oden Koronagirai

Robata and Oden Koronagirai is a neo izakaya where you can enjoy robatayaki and oden in a modern Japanese setting. Robatayaki is a traditional local cuisine where fish and vegetables are grilled in an "irori" (traditional Japanese hearth) - historically used for heating homes. The dishes feature a distinctive charcoal-grilled aroma similar to barbecue.

"Oden" is a dish of simmered vegetables and processed seafood. Both dishes are perfect for cold winter days and pair exceptionally well with warm sake or shochu.

The centerpiece of Koronagirai is the oden pot located in the center of the restaurant. Surprisingly, they offer all-you-can-eat oden for just 500 yen. With over 10 varieties of oden items always available, including eggs and daikon radish, you can enjoy eating until you're fully satisfied.

<Basic Information>
- Address: 3F, 1-12-7 Nishi-Shinjuku, Shinjuku-ku, Tokyo
- Hours: Mon-Thu, Sat-Sun 16:00-25:00 / Fri & Days before holidays 16:00-5:00 (next day)
- Closed: Never
- Phone: 03-5909-0399
- Official Website: https://koronagirai-shinjuku.foolish.co.jp/

Shinjuku Roku

Shinjuku Roku is a modern neo izakaya that combines the charm of a traditional Japanese pub with the sophistication of a stylish bar. Their beer mugs feature an impactful logo, perfect for taking photogenic pictures with the food and interior as backdrop. The comfortable atmosphere makes you feel at ease while highlighting the excellence of their drinks and cuisine.

Shinjuku Roku is also famous for its exceptional creative Japanese dishes. Many regular customers visit specifically for the food. Their signature dish is a shumai dumpling the size of a man's fist. The juicy, flavorful bite pairs perfectly with drinks and keeps customers coming back for more.

During daytime hours, they offer their excellent dishes at reasonable lunch prices, making it a recommended spot for lunch as well.

<Basic Information>
- Address: 6-4-2 Shinjuku, Shinjuku-ku, Tokyo
- Hours: 11:30-15:00/17:00-24:00
- Closed: Sundays
- Phone: 03-6384-1748
- Official Website: https://6chome.sakura.ne.jp/
- Instagram: https://www.instagram.com/shinjuku_roku/

Human Restaurant (Ningen Restaurant)

The uniquely named "Human Restaurant" is a neo izakaya with an intriguing concept: "a gathering place made by humans for humans in a near future where robots have become the majority."

While AI and robots have made our world more convenient, at Human Restaurant you can feel the warmth and power that only humans can provide. Though it has a slightly underground atmosphere, this adds to the unique charm of this Shinjuku establishment. The venue occasionally hosts art exhibitions and workshops, allowing visitors to enjoy its artistic ambiance.

The food menu ranges from hearty dishes like curry and mapo tofu to vegan-friendly appetizers. Their signature dish, playfully named "Human Gyoza," is house-made and absolutely delicious. The cute character of Human Gyoza drawn on the beer mugs will surely bring a smile to your face.

<Basic Information>
- Address: Tokyo-to Shinjuku-ku Kabukicho 1-13-11 4F
- Hours: 14:00-23:00
- Closed: Mondays
- Phone: 03-6265-9700
- Official Website: https://nngn.jp/
- Instagram: https://www.instagram.com/ningenrestaurant/

Kushikado Shinjuku Branch (Popular Neo Izakaya)

"Kushikado" is a specialized yakitori restaurant that beautifully fuses traditional izakaya atmosphere with contemporary stylish elements, creating a "modern Japanese" ambiance. The photogenic shochu bottles neatly arranged on the wall and retro posters enhance the space's atmosphere. Sitting at the counter, you can enjoy the live entertainment of watching your skewers being grilled right before your eyes. The sound and aroma of grilling yakitori will surely stimulate your appetite.

As a specialized yakitori restaurant, the food is exceptional. The charcoal-grilled skewers are aromatic and juicy. Their original sauce perfectly complements the ingredients, enhancing their flavors. The "Motsu Nikomi" (simmered offal) is also highly recommended and pairs excellently with alcohol. Enjoy these carefully crafted dishes made with premium ingredients to your heart's content.

<Basic Information>
- Address: Tokyo-to Shinjuku-ku Kabukicho 1-17-7
- Hours: 17:00-6:00 (next morning)
- Closed: Never
- Phone: 03-6380-5664
- Official Website: https://shinjukukushikado.owst.jp/

Discover Tokyo's hidden nightlife gems on our Shinjuku Bar Hopping Tour - proudly recognized as Tripadvisor's "Best of the Best" for 2024 and Magical Trip's top-rated experience! Venture beyond the tourist spots as our guides lead you through winding alleyways to secret izakaya bars known only to locals. Experience authentic Japanese drinking culture in intimate hole-in-the-wall establishments while learning proper drinking customs. From traditional sake to modern spirits, immerse yourself in Tokyo's vibrant after-hours scene in ways most visitors never see!